
Ash Leslie Thoth
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Email may feel simple on the surface — you open Outlook or Gmail, type a message, and hit send. But behind the scenes, email is one of the most complex and security-sensitive services on the internet. And if you’re considering hosting your own email server, there’s a lot to understand before diving in.
Many businesses explore self-hosting for reasons like cost savings, privacy, customization, or independence from big tech providers. But running an email server isn’t like running a website — it requires constant maintenance, careful configuration, and strict security.
In this post, we’ll break down what it takes to run your own mail server and compare popular self-hosting platforms like MailCow, Zimbra, and on-premise Microsoft Exchange. We’ll also cover why multi-tenant Exchange is notoriously difficult and why most hosting companies have moved away from it.
Most people don’t realize how many moving parts are required for reliable email delivery. When you host your own mail server, you’re responsible for everything your cloud email provider normally handles behind the scenes — and that’s a lot.
Here’s what’s involved:
For your email to reach inboxes (not spam), you must configure:
MX records
SPF (Sender Policy Framework)
DKIM (DomainKeys Identified Mail)
DMARC
Reverse DNS / PTR records
These records prove you are a legitimate sender and help mailbox providers trust your domain.
Getting mail delivered is often the hardest part of running your own server.
You must:
Avoid spam blacklists
Protect your IP reputation
Monitor blocklists
Configure rate-limits
Manage retries and queues
One wrong configuration or one user account compromised by spam, and your entire domain — or IP address — can get blocked.
Email servers are prime targets for hackers. You must constantly secure:
TLS/SSL certificates
Authentication methods
Firewall rules
Spam and phishing filters
Bruteforce protections (ex: Fail2ban)
Software patching
A vulnerable mail server can quickly become an attacker’s spam relay.
Modern email requires layers of protection:
SPF/DKIM/DMARC enforcement
Anti-spam engines (Rspamd, SpamAssassin)
Anti-virus tools (ClamAV, Amavis)
Quarantine management
These tools all need tuning and frequent updating.
Email is long-term data, and users expect it to always be available.
This means:
Large and scalable storage
Daily (or hourly) backups
Off-site disaster recovery
RAID or SSD storage
Optional clustering or redundancy
Losing emails is unacceptable — and users hold you accountable.
Running a mail server is not a “set it and forget it” project.
You must actively monitor:
Logs
Queue health
CPU/memory load
Incoming/outgoing volumes
Reputation score
SSL expiration
Software updates
Many people underestimate the ongoing time required.
Let’s look at three of the most widely used self-hosted email platforms: MailCow, Zimbra, and Microsoft Exchange (on-premise).
Each has strengths — and challenges.
MailCow is one of the most popular all-in-one mail server suites today. It bundles everything you need — mail server, spam filtering, webmail, groupware, DNS tools — into a Docker-based package.
All-in-one, largely automated setup
Docker-based (easy upgrades and backups)
Modern web admin interface
Strong spam filtering with Rspamd
Includes SOGo for calendars and contacts
Free and open-source
Requires a VPS or dedicated server
Deliverability still depends on your IP reputation
Admin is responsible for all security and system updates
Not ideal for large enterprise environments
Best For:
Small to mid-size businesses, developers, MSPs, and privacy-focused users who want control without overwhelming complexity.
Zimbra is a long-standing platform used by businesses, governments, and universities worldwide. It offers email, calendars, file sharing, tasks, chat, and collaboration tools.
Mature and stable platform
Very feature-rich collaboration suite
Multi-server and scalable
Strong administrative tools
Commercial support options available
More complex to maintain
Can be resource-intensive
Open-source edition lacks some premium features
Upgrades require careful planning
Best For:
Organizations needing robust collaboration tools without depending on Microsoft or Google ecosystems.
Exchange has dominated enterprise email for decades. It’s packed with enterprise-grade features but requires significant resources and specialized expertise.
Industry-leading calendaring
Deep Active Directory integration
Outlook support
Excellent compliance and retention tools
Hybrid mode works with Microsoft 365
Very complex to install, manage, and patch
High licensing and hardware costs
Vulnerable to high-profile security exploits if neglected
Dramatically overkill for most small businesses
Best For:
Large organizations already invested in Microsoft infrastructure — not ideal for new self-hosted deployments.
Many hosting providers used to run multi-tenant Exchange servers (hosting email for many different companies). Today, almost no one does — and for good reason. Multi-tenant Exchange is technically challenging, high-risk, and license-restricted.
Here’s why:
Inbox separation requires:
Address Book Segregation
Role-based access controls
Separate policies per organization
Mail routing rules
Custom PowerShell automation
One small misconfiguration can expose user directories or mailboxes across tenants — a critical security threat.
Microsoft licensing for hosted Exchange environments is expensive and strict. Hosting providers must follow SPLA licensing, which dramatically increases costs.
Microsoft has also aggressively shifted email hosting demand toward Microsoft 365, leaving on-premise hosted Exchange less supported and less viable.
Multi-tenant environments must be hardened to withstand attacks. A vulnerability affects every tenant, not just one.
This requires:
Dedicated security staff
Continuous patching
Full audit logging
Isolation rules that must always stay correct
The risk is significantly higher than single-domain deployments.
Exchange needs:
Load balancers
Database availability groups (DAGs)
Redundant storage
Complex network design
Running all of this for dozens of clients is resource-intensive and expensive.
Microsoft 365 offers:
Higher reliability
Better threat protection
Easier management
Lower cost per mailbox
For most organizations, self-hosting multi-tenant Exchange is simply no longer practical.
Self-hosting email may be appealing for reasons like privacy, control, or avoiding recurring costs. But it comes with significant responsibilities — from deliverability to security to round-the-clock monitoring.
Choose Self-Hosted Email If You Want:
Full control over data
Custom configurations
Lower long-term cost at small scale
Integration with specific self-hosted apps
Choose Hosted Email (Google Workspace or Microsoft 365) If You Want:
Easy setup
No server maintenance
High deliverability
Built-in spam filtering and security
Groupware and collaboration tools that “just work”
Running your own mail server can be rewarding, but it’s rarely simple.