Express CAD Services. LinkedIn.

I manage the LinkedIn presence for Express CAD Services with a focus on establishing the brand as a thought leader in commercial kitchen CAD design and workflow optimization. My role involves creating consistent, high-value content that attracts industry professionals—including restaurant owners, architects, contractors, and equipment dealers—while strengthening the company’s credibility and visibility.

Strategic Content Development

I plan and write LinkedIn posts that highlight industry trends, workflow insights, CAD best practices, project lessons, and behind-the-scenes processes. Each post is crafted to deliver real educational value, spark discussion, and position the company as an expert resource rather than a sales-driven voice.

Professional Tone & Messaging

I maintain a polished, authoritative, and approachable voice that reflects the sophistication of the commercial kitchen design industry. My messaging emphasizes clarity, expertise, and real-world application—ensuring posts resonate with high-level decision-makers.

Thought Leadership Creation

By researching emerging technologies, kitchen design trends, compliance considerations, and productivity strategies, I produce content that helps the audience stay informed. This establishes Express CAD Services as a go-to source for insight and innovation.

Audience Engagement & Network Growth

I monitor post interactions, respond to comments, and engage with relevant industry content to grow the company’s presence organically. My approach encourages stronger relationships and expands visibility within professional networks.

Analytics-Based Iteration

I analyze engagement metrics—such as impressions, interactions, and profile views—to continually refine and optimize future posts. This ensures the content remains aligned with audience interests and platform performance trends.

Impact

Through strategic posting and a consistent thought-leadership approach, I help Express CAD Services strengthen its reputation, reach new professional audiences, and increase brand awareness on LinkedIn—all without relying on direct sales pitches.